User experience (UX) is the application of user information. A website with effective UX understands who its users are, what they need, what they value, and their capabilities of finding and understanding the information they seek. Read on to learn more about website...
Whether you are in the early stages of your website or you have published a few already, you may find that your services, interests, and other information tends to occupy different categories. What should you do? You really have two main choices that can really...
During your quest to build out your website, there’s a page that’s important but is usually overlooked. That would be the About page. Websites either don’t have them or worse, have bad ones that don’t even scratch the surface of what their...
We remember when we first started making websites, we routinely got stuck on what should go in the footer. Here are a few ideas on what to put in your website footer. There are no absolute must haves but you should keep in mind that your footer loads on all pages...
The importance of anchor text and the link types therein cannot be overstated. This post will go over the different types of anchor links, in both the text and the attribute relationship. Example Link Links are crafted by correctly forming the following HTML anchor...
Let’s review what UTM tags are and why online businesses use them. In essence, UTM tags (UTM Codes) are link modifiers that add analytics information to your URLs. They don’t change where you go. All they do is allow you to collect stats when running your own tracking...
If you’ve been thinking about starting a blog but putting it off because it seems like a lot of work, we’ve got a challenge for you. Launch your blog this weekend. If you’re any kind of strategist or perfectionist, the sound of this will make you feel like you...
Here’s a CMS list that’s worth revealing. We tried a metric ton of content management systems (CMS) in the search for our favorite. Read on to find the best CMS for you. We wanted something that meets this criterion: Something that looks nice.Organized back end.Easy...
There are a few essential web pages that come to mind when you think of building a website. Think of how easily the home page and the blog page come to mind. But what other pages do you actually need? Every website has an important set of pages. Essential means the...
