If you’re making a website with WordPress, then there is no end to the number of web offerings you can pursue. By default, you may not have all the features that you are looking for. This is where plugins come in.
You may have heard about plugins because many of the most popular web browsers offer them. A plugin is essentially an extension to the service, adding new and specific features you want to make the most of.
WordPress uses plugins too, and one of those plugins is Rank Math, a premier SEO plugin. But what is it? And what does it do?
Well, we’ve got the answers for you. In this helpful Rank Math overview, you’ll find all about the WordPress plugin Rank Math, with extensive and detailed information about what it does and what you can do with it.
If you’re looking to improve the success of your website through different SEO settings, then Rank Math will be the plugin for you.
Table of Contents
What Is Rank Math?
To begin with, let’s look at what this plugin is and what it does. Rank Math is described as an SEO plugin for WordPress, which is built to enhance Search Engine Optimization.
If you haven’t come across this term before, it’s a massive part of the Internet and how people direct others to find and interact with their website.
There is a lot of competition on the Internet, with millions and millions of different websites all vying for your attention. What makes one stand out more than another?
It can often come down to which has come up first on your search engine.
For that reason, people want their websites to appear at the top of search results listings, and using SEO techniques is one of the ways that they can do that.
SEO is all about optimizing your website so that more traffic comes to it from search engines, such as using key search words a lot.
Rank Math makes the optimization of web content very easy, with plenty of suggestions and recommendations that are built into the plugin.
On top of that, you can also use Rank Math to use structured data to choose how your website will appear on a search engine, choose what words will be shown in the search engine excerpt, and decide how your website can best be promoted.
Additionally, Rank math can also help you control which pages are indexable. Indexability is the ability of your web page to be indexed by search engines.
What is indexing? It’s how the search engines organize their information before people search for it, which means that searches can be quicker because it’s all pre-prepared.
What Features Does Rank Math Offer?
Rank Math has a whole host of features in its plugin, which allow you to maximize your website with all sorts of different Search Engine Optimization benefits. These features can be enabled or disabled separately to make the plugin run as leanly as possible.
We’ll go into each of them below, and discuss how they can help you whether you’re a professional at SEO or somebody new to the area.
Rank Math Is Easy To Use
If you’re new to SEO and WordPress plugins, you might be hesitant to jump into a plugin as extensive and helpful as Rank Math.
On top of that, you might be worried that it’s hard to both setup and then use. However, this is not the case.
Setting up Rank Math could not be easier. The installation is simple and straightforward, with a step by step guide to take you through it and configure it properly. The hardest part is learning SEO enough to use Rank Math effectively.
Once it has been installed, Rank Math will immediately get to work on your WordPress site.
First, it will verify the settings of your site, before recommending the ideal settings to you that will give it its best performance.
The easy to use wizard will then set up the SEO for the site, as well as social and webmaster profiles, among other things. This step by step setup through the wizard is good enough to get started.
It isn’t just easy to use with its initial setup and installation either, because Rank Math is easy to use and navigate.
This is all down to its clean and efficient user interface, which is easy to navigate yet full of depth beneath the surface.
When you look at a post on your website, Rank Math and its straightforward interface will analyze it, picking out how you improve certain parts of it to improve its SEO ranking on search engines.
This will include suggestions such as where to use focus keywords and how long your article should be. With the smoothness of the easy to read interface, you will be able to recognize and add improvements in no time.
On top of that, you can see how your changes will look on the search engine results page, or the SERP, as it is also known.
With Rank Math, you can preview them to your liking, as well as even see how the post would look if shared on social media.
Rank Math has an advanced module for providing SEO analytics built into the plugin.
Without leaving the WordPress administrator dashboard, you can see information from the Google Search Console, which is a place where you can check search queries and indexing status, as well as optimize the visibility of your websites.
This is essential for SEO because you can see your site map status (a site map is a list of web pages in a domain) and any indexing problems.
On top of that, you can see which keywords you are ranking for, which refers to where your webpage will appear in search results for a certain word.
This is not the only useful tool from Google that Rank Math incorporates seamlessly because it also uses Google’s URL Inspection API data straight to your site.
This will give you advanced statistics about your web content, and help you to understand the website’s overall presence when people search via Google.
On top of that, Rank Math also uses data from Google Analytics straight to your user interface, which collects website and app data to give you an understanding of your audience and potential customers.
AI Suggestions And Assistance
Rank Math uses AI to calculate the best ways to improve your website content, identifying areas where it could be improved so that search engines will rank it higher on their lists, encouraging people to click on it and visit your site.
Rank Math analyzes a whole range of areas, such as the specific keywords that you should be including and how many times they should appear.
On top of that, it suggests a target number of headings to have, which changes for each article and topic.
Similarly, it sets a certain amount of media you should include, such as pictures and videos. Additionally, each post has a target word count, as well as a target link count.
If you meet the minimum word count that it suggests and include as many links as it recommends, then the SEO score increases, the post should rank more highly on search engines and more people will see it.
All these areas of improvement recommended by the ever-present artificial intelligence are presented in a clear panel at the side as you write and edit, showcasing all the categories clearly and colorfully.
It is easy to see where you need to improve, and the SEO score is marked out of 100 at the top.
As you can tell, SEO success for your website is all about ranking high on a search engine’s list of results when people search for relevant topics.
Rank is so essential, it’s the name of the game for Rank Math!
With the WordPress plugin, there is a rank tracker that helps you to assess and see how your website is compared with others. The internet is all about competition.
There are lots of websites out there that all offer similar information, and you have to get your to stand out the most.
With the rank tracker, you can see your website is performing against specific predetermined keywords, with statistics telling you all about clicks, impressions, and positions.
Speaking of positions, you can track the position history of your website over set amounts of time.
Whether you want to look at the last few weeks or get a perspective across a handful of different months, you can use Rank Math to track the position history of your website and how it ranks on search engines over time.
This is great for people trying all the different features of Rank Math to see what works best for them and their website.
For example, if you like trying out new SEO techniques, then you can use the position history too to compare how each of them has affected your ranking over time.
Allowing you to choose and stick with the one that gives you the best SEO results.
The rank tracker also works by looking at how specific keywords are ranking, allowing you to focus more on the keywords that are getting the most impressions and clicks.
Rank Math also offers Schema Markup. You may have heard about this but probably not to the detail as to why this is so important.
Schema is essentially a series of structured vocabulary that is settled upon to help search engines better understand the sort of information that your website contains, all so that it can offer up better results.
There are lots of different schema types available through Rank Math.
For example, you can pick “Book,” “Recipe,” “Service,” and lots more, all to make your website and its contents more apparent to a search engine like Google or Bing.
It’s very easy to include structured data in your posts. You can even import schemas that are already made, simply by pasting the page URL into the Rank Math schema generator page.
And if you don’t like every bit of them? You can choose the ones you like, making your own preferences.
On top of that, you can build your own schema with a few simple clicks, using a window that even somebody with no programming experience can use.
Once you have your schema markup, Rank Math allows you to easily check it against Google’s “Rich Results” tool, looking at what succeeds and ranks highly on a search.
Editing your website to have the best SEO that it can is especially easy and quick thanks to bulk editing.
With this feature of Rank Math, you can select multiple posts or pages and mark them as a wide variety of different things: index, noindex, nofollow, etc.
Nofollow, for example, is a setting that tells search engines not to link that page for rank calculations.
On top of that, bulk editing allows you to add or remove redirects to multiple pages and posts at once, as well as add and remove schema.
Local SEO Optimization
Rank Math also uses local SEO support, which helps your website, if your website is a business or event, to get the attention of people local to it.
This is easy to do, like everything with Rank Math. All you need to do is enter the details of your business, and it will add the metadata to list it as local.
Rank Math has 3 price packages:
- Pro – $59 a year.
- Business – $199 a year.
- Agency – $499 a year.
Rank Math Overview – Final Thoughts
Utilizing SEO is essential to getting your website noticed. With the WordPress plugin Rank Math, you can easily improve the SEO ranking of your site. Check it out for free if you’re interested. You probably won’t look back.